Marketing consultants at Nikia Media, Inc. are experts in all things digital, both on and offline. We come from a variety of backgrounds in strategy, lead generation, call centers, project management, website development, business development, digital and traditional marketing, content creation and overall business operations.
Our consultants are frontline resources that are cross-trained to help form your strategy and presence online. As marketing consultant with a focus in small to medium size businesses, we do everything you need when developing and implementing your marketing strategy including designing your brand, choosing your marketing channels, developing your business assets and sharing your message with the right audience.
Types of Lead Generation
Inbound Calls – this option is ideal for agencies that can quickly qualify calls and are great at closing deals on the first call. Inbound calls can be paid for on a duration basis. The longer the duration you need to qualify the consumer for your product or service, the higher the cost will be. Inbound calls can work for a variety of buyers such as independent agents, various businesses, call centers and aggregators.
Live Transfer Calls – this option is ideal for agencies, call centers and aggregators that are looking for TCPA-compliant leads that have been screened in order to generate a live customer.
Warm Transfer Calls – best suited for partners looking to introduce potential buyers to live agents. Ideal for agencies, call centers, and aggregators looking for TCPA-compliant leads that have been screened.
Exclusive Leads – ideal for those looking to spend more time closing deals and less time dialing. These leads have not been solicited in the last 30 days for health insurance. Great for independent agents, health insurance agencies, lead generation call centers, brokers and aggregators willing to spend more in order to maximize ROI and effort.
Unsold Leads – Exclusive leads at a more affordable price; these leads have typically been generated within the previous 24 hours and not sold to any other lead buyer. Frequently selected by call centers, and brokers.
Semi-exclusive Leads – similar to exclusive leads, however, these leads are shared with only two lead buyers. Typically chosen by independent agents, agencies, call enters and brokers.
Shared Leads – best for buyers that can make contact with consumers in real-time. Leads are currently shared with no more than three lead buyers. Partners typically choosing this option are independent agents, agencies, call centers and brokers.
Aged Leads – best for buyers that can sift through large amounts of data files and make fast contact with consumers. Partners that typically choose this option are call centers and various agents and agencies.
Nikia Media, Inc. – we help companies assess their skills and choose a new direction which utilizes the talents of the team and resources most productively.
does your organization have a clearly defined marketing strategy?
- Yes - it's integrated into our marketing strategy
- Yes - it's defined in a separate document
- No - we are doing digital marketing, but without a defined strategy
business planning & strategy
Our clients are often surprised by the possibilities we present to them; by thinking outside the box we present exciting new ventures:
- Attract, acquire and retain quality customers
- Hone sharp leadership skills to manage your team
- Cut expenses without sacrificing quality
- Automate your business
- Inbound marketing strategies